ZikZak and ZayZay fashion brands just joined the group of Peocon customers. Peocon has installed people counting solutions in 4 stores in Reykjavík and Kópavogur. People counting data will be integrated with sales and POS information to analyse in great detail the behavior of the brands customers and the effectiveness of sales staff. Berglind Ásgeirsdóttir CEO of the two brands says. “We see great potential in the usage of People Counting data to help our stores and staff to improve and hope to see more profits.”
Peocon counts people in ZikZak and ZayZay fashion stores
Inauguration of Harpa Conference and Music Hall
On the 20th of August the new Music and Conference hall Harpa will be inaugurated. The festivities are a part of the City of Reykjavik Cultural night. Downtown Reykjavik will be bustling with people all through the day and the very exciting program at Harpa is sure to draw a crowd. Multiple concerts, dance shows,…
Shoppers return to centres
In the second half of 2010 Peocon Shopping Centre Index showed more people visiting shopping malls than in the previous year.
Consumer behaviour lecture in Reykjavik University
Peocon Customer behaviour and conversion rate consultants Timothy Bishop and Jón Gunnar Björnsson were guest lecturers in a class of Consumer Behaviour in the School of Business in The Reykjavík University on the 31.01.2011.
Peocon to count visitors in new concert and conference center Harpa
Harpa the new Reykjavík Music and conference center is set to open on the 4th of May. The building is located near the Reykjavík harbour and will surely be one of Reykjavíks most influential landmarks.
Icelanders turn to culture
In the first 6 months of 2010 attendance to museums and cultural venues has increased by 15,4% as indicated by Peocon data.
Peocon provides customer metrics to KEF airport Duty Free
The Duty Free stores at KEF airport in Iceland are improving processes and using business metrics and intelligence to acheive better business results. Peocon solutions provide key metrics that will help management keep track of progress. By keeping track of visitors to the stores the organisation in able to keep track of the ratio of…
16 million visitors counted so far in Kungsmässan
Kungsmässan is a Shopping Centre near Gothenburg in Sweden that receives around 4,75 million visitors annually. This January Kungsmässan’s PeoCounters hit 16 million. Peocon actively counts all visitors entering and exiting the Centre and by that provides important metrics to the management team of the centre.
Peocon in Reykjavik University
Our Innovative solution has proven to be so new on the market that the marketing people don’t even know about it’s existence. In cooperation with Valdimar Sigurðsson Assistant Professor at the Reykjavik University we decided to offer the students of the course “Consumer Behavior and Marketing Communications” a lecture about the usefulness of counting your…
Moods of Norway tell us what they think
Last year Moods of Norway, a rising Norwegian Fashion brand, chose Peocon to provide customer counting and visitor related business metrics. The project began by Peocon installing Peocounters in three of their established stores. Counting data was integrated with business information from cash registers and the stores timekeeping applications. After data had been collected for…
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